Phoenix Gowns launches new label

Phoenix Gowns, who have exhibited at The London Bridal Show since its launch, will be showcasing a brand new plus-size label at the 2017 event

Phoenix Gowns is known for its high quality, versatile and affordable styles. As well as exceptional customer service, this company is proud of its “Never say No to the Bride” policy, which gives stockists the confidence to be able to accommodate all their brides’ special requests.

The 2017 collection was launched in September at The Harrogate Bridal Show, and it brought together a very diverse selection, with gorgeous new styles as well as adaptions on current popular designs.

“We feel that bringing together not only some new styling but also using fabrics which are unique to Phoenix, will bring a new edge to the style of gowns presently being designed by the house,” says Marketing Manager, Laura.  “Mikado silk and a new lace with the same texture and look as Chantilly Lace are being introduced this season, which, from the reactions of our existing stockists in Harrogate, are sure to be a big hit with brides in 2017.

Phoenix Gowns

“We are finding that brides are now becoming more confident in experimenting with different fabrics and are becoming more buyer savvy with the quality of fabric that they are looking for in their gowns. This season we feel, as a design house, that we have covered every base both in terms of trend, quality and affordability.”

The brand new plus-size label “Phoenix Plus” will be seen for the first time at The London Bridal Show in March. The collection will be reasonably priced and will consist of 18 gowns in sizes 16-34. As well as an array of gorgeous designs, another great feature of the collection is that all gowns will be available immediately after the show - so there will be no wait times.

“We are super excited for the launch at The London Bridal Show in March. This show is so special because we have exhibited there from the very beginning, and it was the organisers, Ocean Media, that helped us launch back in Harrogate,” says Laura. “We can’t wait for the event to share our new designs and meet with our stockists.”

See the collections at stand D14, London Olympia, 5-7 March. For more information on Phoenix Gowns click here


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